Memory Experiment Results
Classroom Memory Experiment · n = 245

What does your
memory hold onto?

Percentage of participants who recalled each word from a 36-word list after one minute of study. Words appear in their original list order.
245 participants
Effect
Primacy (early words)
Recency (final words)
Repetition (repeated words)
Distinctiveness (only name)
Middle words
100%
75%
50%
25%
Box75% recalled184 of 245 people
Box
Bottle44% recalled109 of 245 people
Bottle
Plug37% recalled90 of 245 people
Plug
Dog86% recalled210 of 245 people
Dog
Cat85% recalled208 of 245 people
Cat
Phone33% recalled81 of 245 people
Phone
Roof70% recalled171 of 245 people
Roof
Battery18% recalled44 of 245 people
Battery
Tiger9% recalled21 of 245 people
Tiger
Tree5% recalled13 of 245 people
Tree
Smooth14% recalled34 of 245 people
Smooth
Book24% recalled60 of 245 people
Book
Pen19% recalled47 of 245 people
Pen
Five9% recalled21 of 245 people
Five
Ticket11% recalled26 of 245 people
Ticket
Money17% recalled42 of 245 people
Money
Snow28% recalled69 of 245 people
Snow
Road12% recalled30 of 245 people
Road
Hay14% recalled34 of 245 people
Hay
Terry48% recalled117 of 245 people
Terry
Chair11% recalled28 of 245 people
Chair
Foot9% recalled23 of 245 people
Foot
Candle15% recalled36 of 245 people
Candle
Flight11% recalled26 of 245 people
Flight
Cable11% recalled26 of 245 people
Cable
Mystery15% recalled36 of 245 people
Mystery
Plastic5% recalled13 of 245 people
Plastic
Mask9% recalled21 of 245 people
Mask
Lost3% recalled7 of 245 people
Lost
Case4% recalled9 of 245 people
Case
Big10% recalled25 of 245 people
Big
Pot13% recalled31 of 245 people
Pot
Box75% recalled184 of 245 people
Box ②
Primacy — first words
Middle — the forgotten stretch
Recency — final words
● Primacy Effect 75% First word recalled The first three words (Box, Bottle, Plug) averaged 52% recall. Our brains rehearse the beginning of a list more — they have the most time.
● Recency Effect 75% Last word recalled The final word, Box, was recalled by 75% of people — proof that the last thing you see lingers in short-term memory, even when it also appeared earlier.
● Repetition Effect 70% Roof recalled Roof appeared three times in the list. Repeated exposure reinforces memory traces — a core principle behind spaced repetition learning.
● Von Restorff Effect 48% Terry recalled Terry is the only human name on the list. Items that stand out from their surroundings are encoded more deeply — the isolation effect.
© McEachern & Associates 2026